Innovation and Excellence in Communications: Communicator Award Winner

Older Adults Technology Services (OATS) from AARP is proud to announce that it has been selected as a Winner in the 29th Annual Communicator Awards. The Communicator Awards is dedicated to recognizing excellence, effectiveness, and innovation across all areas of communication, and is the leading international awards program honoring talent in this highly competitive field.

OATS was recognized for the “(Em)Powered” video series that features four Senior Planet participants from across the country who describe how Senior Planet technology training has enriched their lives by helping them work, pursue creative endeavors, and stay connected with loved ones. The videos offer powerful testimony to the value of connectivity as the participants report being introduced to telehealth services, sharing ideas with a global network of crafters, using Senior Planet connections to maintain physical and mental health during the pandemic—and going forth with new life challenges.

OATS worked together with AARP and New York-based production company Snippies to visit the four participants at home to show an authentic display of how technology skills are integrated into daily life. The videos were shot in Texas, Wyoming, Maryland, and New York, and can be viewed on the Senior Planet YouTube channel

“This is a huge achievement for you and your team,” said Lauren Angeloni, Managing Director of the Academy of Interactive & Visual Arts (AIVA). “Clarity and impact in communication are more essential than ever — we are truly thrilled to recognize you as a standard bearer of communications excellence.”

“Storytelling is central to measuring success through impact,” said OATS Director of Communications Suzanne Myklebust. “Our work with older adults is transforming lives and changing the future of aging, and it is important that we present this work to the world in a way that inspires. I am honored that the Communicator Awards has recognized OATS for innovation and excellence in communications and thank everyone who contributed to this work.”

The Communicator Awards, now in its 29th year, receives almost 5,000 entries from companies, agencies, studios, and boutique shops of all sizes, making it one of the largest global awards shows of its kind. The focus this year was on clear and impactful storytelling. AIVA, which sanctions and reviews the awards, includes executives from organizations like Amazon, Conde Nast, Disney, ESPN, GE Digital, IBM, The Nation of Artists, Spotify, the Wall Street Journal/Dow Jones, and Wired.

Photo was taken at OATS HQ in Brooklyn with OATS Executive Director Tom Kamber and Director of Communications Suzanne Myklebust. 

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